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Kaplan is hiring a Senior Graphic Designer. The person in this role will be responsible for:
Work closely with Creative Director on conceptualizing, developing, and refining dynamic creative solutions and content
Must exhibit outstanding design judgment and work collaboratively with the writing and design team in achieving the highest possible standards for all materials requiring design across multiple mediums.
Ability to manage multiple projects simultaneously, set priorities, negotiate timing, utilize resources, identify and address project needs, and meet deadlines
Will be accountable for the final development of creative assets and ensuring accuracy, attention to details and meets or exceeds the design objectives.
Work alongside a larger group of Kaplan creatives but be responsible for the output of the a specific business group's needs.
Conduct in-depth creative research and exploration on each project to fully understand brand needs and challenges
Concept BIG ideas in line with business objectives and present ideas in a clear and concise manner that align with specific traits of each audience
Balancing strategic development with business objectives
Stay up to speed on the latest research to understand the trends, needs, motivations, and nuances of each audience
Guide and manage all aspects of the artistic and conceptual development of marketing and promotional materials, including print and digital collateral, campaigns, photography, web sites, and interactive design.
Articulate and enforce the visual tone, style guide and core values to ensure seamless creative development and implementation to marketing strategies and brand experiences
Manage workflow and production of an overseas production graphic designer.
6-8 years of working on multi-platform digital, print, and video projects at an in-house marketing team, ad agency or creative agency
Experience designing and understanding the differences between both a B2B and B2C audience
Proven ability to drive results through strategic creative solutions
Passion for storytelling, point of view and immersion in the work
Exceptional communication and presentation skills
Detail driven and excellent time management skills